Don’t Hide Behind Twitter Handles
Something has started to really piss me off in the twittersphere lately. Lebanese tweeps are taking on tweeting for companies or groups or (pseudo-)celebrities and don’t reveal the identity of the actual person tweeting.
For example, I recently found out that the person handling the @Zaven_K account is not really Zaven (dunno why I was under the impression that it was – maybe it’s cos he has a laptop in front of him all the time), but a fellow tweep. Naturally, I felt a little uneasy knowing that I had tweeted to @Zaven_K thinking I was talking to Zaven. But what’s worse is I didn’t know I was talking to that particular tweep.
I feel it is getting a little silly – especially with a lot of tweeps becoming “social media experts” for hire. We think we are talking to management of a certain company whereas we are talking to the same people.
I think it is best practice that every non-person twitter account reveal who is tweeting behind it. For example, the @GIGAlb team does it well by adding ^initials to every tweet that is not a standard link. Or, another example is @iams who give you the handles of who is tweeting in the bio. I’m not saying it should go for every single tweet, but at least when conversing with people on twitter.
So if you’re tweeting for another handle, please reveal yourself in the bio, through ^initials, or through a list of tweeps who tweet from that account. Don’t hide behind handles – it can become deceptive.